Stop being the operator.
Start being the CEO.
Start being the CEO.
CEO Elite is the only advanced scaling program built exclusively for pet sitting business owners already generating $10K+ months and ready to build something much bigger.
You built a six-figure pet care business.
Now you can't leave it.
Your revenue says success but your schedule says hostage.
You have a team but you're still the scheduler, the HR department, the problem-solver, and the client relationship manager.
Your weekends don't exist...
Your vacations feel irresponsible....
Your "team" creates more work than it eliminates.
And the hardest part?
You know YOU HAVE A problem.
You just don't know how to fix it.
Built for this industry. Built for your stage.
Most programs are either too basic or too generic.
CEO Elite lives in a completely different space.
Finally. A scaling program that actually gets pet sitting...
01
Industry-specific curriculum
Every framework: the manager hire, sitter team structure, client retention, was all built for pet sitting businesses. Not adapted from generic content.
02
True peer environment
The room is full of $10K+ month owners. No beginners. No "how do I find my first client" questions. Real peers at your level.
03
The manager hire framework
The hire that changes everything and the one most programs don't touch. You get the exact playbook to recruit, hire, train, and develop a real manager.
04
Implementation built in
Two months per core topic. Deep Dive workshops with time blocked for doing the actual work, not just consuming information.
05
Colleen's personal access
Colleen is in the calls. She's in the community. Members have real access to someone who has coached hundreds of pet sitting owners to significant growth.
Six core topics. Two months each.
Real implementation.
This is not a course you watch and forget. CEO Elite is structured so you actually build the systems while you're inside the program.
CEO Mindset & Identity
Shift from operator thinking to owner thinking — and start making the decisions your business actually needs from you.
Financial Mastery
Understand your numbers at a CEO level. Build a financial dashboard that tells you exactly where your business stands and where to invest next.
The Manager Hire
The framework to recruit, hire, onboard, and develop the manager who takes day-to-day operations off your plate for good.
Team Systems & Structure
Build the sitter team structure, communication systems, and quality controls that let your business run without you in every conversation.
Revenue Growth Strategy
Break through the income ceiling. Build the marketing and sales systems that drive consistent growth without requiring more of your time.
The CEO Life
Design the schedule, boundaries, and long-term vision for a business that funds a life you actually want, not just a job you can't escape.
Most pet sitting business owners don't fail because they lack drive. They fail to scale because they're missing the sequence.
Wrong hire. Wrong systems at the wrong stage.
Wrong hire.
Wrong systems at the wrong stage.
CEO Elite is built around the exact progression that takes a $10K month operator and turns them into a business owner who doesn't have to be there for everything to run.
By the end, you won't just have a bigger business.
You'll finally have a real one.
By the end, you won't just have a bigger business.
You'll finally have a real one.
What happens when pet sitting owners step into CEO mode.
What happens when pet sitting owners step into CEO mode.
Here's what stepping into CEO mode actually looks like...
"I went from working 35 hours a week to under 10 in six months. My manager handles everything I used to dread. I just got back from a real vacation — no phone anxiety."
"I'd tried generic business coaches before. They had no idea what it's like to hire a dog walker in this labor market. CEO Elite was the first program that actually got it."
"The manager hire framework alone was worth every penny. I kept promoting the wrong people. Now I know exactly what I was doing wrong and how to do it right."
The question isn't whether the system works.
It's whether you're ready to use it.
Founded by Colleen Sedgwick, pet business owner, industry leader, and a trusted coach in the pet care space.
She shows pet business owners how to get more clients, make more money, and build a business that doesn’t require them to be everywhere at once.
Because she’s done it.
Colleen built and scaled her own pet sitting company on the Main Line of Philadelphia into a six-figure, in-demand business and then went on to coach hundreds of petpreneurs through the same transformation.
CEO Elite is right for you if...
Your pet sitting business is generating consistent $10K–$20K months.
You have a team of 3 to 10 sitters and still feel like you're running everything yourself.
You've hit a revenue plateau and don't have the capacity to grow through it.
You know you need a manager but haven't found the right system to make it work.
You're done with generic advice and want a framework built for this exact industry.
You want to be surrounded by other high-performing pet sitting business owners.
Not the right fit: If you're still working toward your first $10K month, CEO Elite is not the right next step. CEO Academy is where you want to start.
About your coach...
Colleen Sedgwick, Pet Nanny Coach
Colleen has coached hundreds of pet sitting business owners from first $10K months to multiple six figures. She's built CEO Elite around the exact patterns she's seen separate operators from true business owners.
She's in every call. She's in the community. This is not a program where you buy access to a course and figure it out alone. Colleen is present, specific, and brings deep industry knowledge to every session.
Colleen Sedgwick started her pet sitting business in 2001 with no roadmap and no playbook.
Over two decades later, she'd built a thriving pet care company serving over a thousand clients on the Main Line of Philadelphia and realized she didn't want to be the only one who'd figured it out.
Since launching Pet Nanny Coach, she has helped countless pet sitting business owners turn their passion for animals into profitable, scalable companies.
CEO Elite is her most advanced program; built for the owners who've already proven they can grow a business and are ready to build something they don't have to run alone.
Founded by Colleen Sedgwick, pet business owner, industry leader, and a trusted coach in the pet care space.
She shows pet business owners how to get more clients, make more money, and build a business that doesn’t require them to be everywhere at once.
Because she’s done it.
Colleen built and scaled her own pet sitting company on the Main Line of Philadelphia into a six-figure, in-demand business and then went on to coach hundreds of petpreneurs through the same transformation.
If YOUR STUCK IN THE OPERATOR TRAP
it's not your fault
But it is your responsibility to get out.
You didn't build this business to work 40 hours a week inside it.
You didn't hire a team so you could manage every detail of every shift.
You didn't cross $10K months so your life could feel smaller than it did before.
You built this to have a business that works for you.
Right now, you're working for it.
You built this to have a business that works for you.
Right now, you're working for it.
The revenue ceiling you've hit isn't a marketing problem.
It's not a sitter problem.
It's not even a time problem.
The revenue ceiling you've hit isn't a marketing problem.
It's not a sitter problem.
It's not even a time problem.
IT'S A SYSTEMS AND LEADERSHIP PROBLEM.
Ready to stop being the operator?
CEO Elite
$5997 (12 months)
Rolling enrollment. Payment plan options available.
Seats are limited to maintain the quality of the peer environment.
Applications are reviewed personally. If CEO Elite isn't the right fit for where your business is right now, Colleen will tell you and point you toward what is available.
Common questions
Frequently Asked Questions
I've invested in coaching before and it didn't work. Why would this be different?
CEO Elite is built specifically for pet sitting businesses at your revenue level. Generic business coaches can't account for the labor market you're navigating, the IC vs. employee complexity, the seasonality, and the trust dynamics that make this industry unique. Every framework is built for this world.
I don't think I can afford to step back from my business right now.
That feeling is exactly the Operator Trap. The math works the other way: a manager hire done right pays for itself within 60 to 90 days through increased capacity and revenue. The program walks you through the numbers in detail.
How much time does CEO Elite require each week?
Members typically spend 2 to 4 hours per week on calls, community, and implementation. The program is designed around your reality as a business owner, not a student schedule.
I already went through CEO Academy. Is CEO Elite a repeat?
Not at all. CEO Academy builds the foundation. CEO Elite is the advanced layer, built for owners who have already proven they can grow a business and are now ready to remove themselves from the day-to-day entirely.
When does enrollment open?
CEO Elite uses rolling enrollment. There is no launch season or single open window. When a seat becomes available and your application is approved, you can start. Apply now to begin the conversation.
Your business deserves a CEO. So do you.
If you've built a $10K+ month pet sitting business, you've already proven the hard thing. CEO Elite shows you what comes next.
QUESTIONS?
We’re here to help: